4P's of Maybelline New York
Product : Make-up, Mascara and Eye shadow
Price : Higher price
Placement : Product can be found in major mass- market retailer including drugstores, discount store, supermarkets and cosmetic specialty stores
Promotion:
Pull strategy: Maybelline New york use a method style online advertising, Glamourmagazine.com, Msn.co.uk, MySpace profile,Special promotion events
such as Coupons, Sweepstakes,and Co-marketing
Push strategy: We can found product of maybelline new york in the drugstores, discount store, supermarkets and cosmetic specialty stores
Reference:http://www.slideshare.net/Iampinkcrystal/maybelline
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