4P's of Maybelline New York


Product : Make-up, Mascara and Eye shadow


Price : Higher price

Placement : Product can be found in major mass- market retailer including drugstores, discount store, supermarkets and cosmetic specialty stores

 Promotion:
         Pull  strategy: Maybelline New york use a method style online advertising,  Glamourmagazine.com, Msn.co.uk, MySpace profile,Special promotion events
such as Coupons, Sweepstakes,and Co-marketing

        Push strategy: We can found product of maybelline new york in the  drugstores, discount store, supermarkets and cosmetic specialty stores

 Reference:http://www.slideshare.net/Iampinkcrystal/maybelline